Mascot Designs
Character design for Table Tennis website
Client's Breif
These mascot designs arose from various players' unique traits and play styles. Each mascot design was based on a detailed brief that described personality as well as expressions, and this helped bring each concept to life. The final illustrations would be featured later on the website of the client. They worked in order to show and to tell of each player’s own style.
Client
RacketInsight
Role
Mascot Designer
Date
Aug 2023
Deliverables
Character Designs and illustrations





Character Design process
All the characters were inspired by animals and evolved into mascot designs that exhibit human traits. The process began with concept sketches, followed by refined versions based on client feedback. Each mascot design was created with care and illustrated in vector format. See their unique traits in action by checking out each character's power graph.
Testimonials
Such a solid theme. Well coded, organized and easy to set up and customize. Customer support has also been great when I have had questions. Online documentation is very comprehensive.
Such a solid theme. Well coded, organized and easy to set up and customize. Customer support has also been great when I have had questions. Online documentation is very comprehensive.
Such a solid theme. Well coded, organized and easy to set up and customize. Customer support has also been great when I have had questions. Online documentation is very comprehensive.
FAQs
Digital mascot design is the creation of the online representations for a brand or product with the use of depicted characters with personality traits. These mascots appear on websites, social media, or marketing materials to form brand identity.
Complexity with usage rights dictate pricing variations. Digital mascot illustrations can range in price from about $100 to over $1,500 on the average. The cost hinges on the quantity of poses, style, and revisions necessary.
Clients often ask for sharing the brand’s tone, target audience, desired animal/human traits, color palette, and usage purpose (web, print, etc.), plus examples of what you like.
Commonly requested formats include .AI, .EPS, .SVG (for scalability) and .PNG, .JPG (for web use). People search for vector files to ensure clean display across devices.
Yes, most clients want multi-use rights—make sure your designer provides licensing or permission to use the mascot on your website, social media, merchandise, and ads.